BOSTON – May 30, 2019 – Continuing a recent streak of wins here at the lorries, we’re excited to share the news that we’ve been chosen as a bronze winner at the 2019 Bulldog PR Awards in the Best Healthcare Campaign category.
We’ve been recognized for our work with med-tech company INSIGHTEC, with our patient-centric awareness campaign using a mix of traditional and social media, patient blogs and industry awards to bring national attention to the company’s non-surgical treatment for essential tremor (ET). This resulted in widespread coverage in both medical trade and national media – including a feature article in CNBC – creating more than 30 million unique media impressions over the course of the campaign and raising INSIGHTEC’s profile with US healthcare reporters.
The Bulldog PR Awards recognize outstanding PR and communications campaigns in a range of categories, including community engagement, investor relations and crisis management. The awards received a record-number of entries this year, making this win even more special for our amazing team.
Meredith L. Eaton, our director of North America, said: “We’re honored to be recognized by such a prestigious organization for this campaign, which successfully raised awareness of a life-changing medical innovation. This win is testament to the hard work and expertise of our specialist teams and shows that the recent momentum we’ve generated here at the lorries is showing no signs of slowing!”
This win comes after a number of other recent successes for the lorries, including being named a finalist at the 2019 Bell Ringer Awards, winning a 2019 Gold Stevie Award and being named one of the best agencies to work for by The Holmes Report.
Click here to read our full INSIGHTEC case study.
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