Is AI recommending your brand? Find out.

These are for people who aren’t buying yet. They’re learning, exploring and looking for answers. Show up here and you’re positioning yourself as a thought leader, not just another vendor. 

Templates:

• “How do I reduce [problem]?” 

• “Latest trends in [industry or topic]” 

• “What’s the future of [topic]?” 

• “What is topic X and why it matters.” 

• “Best tools for [task] in 2026” 

• “Best alternatives to [product category]” 

Examples:

• What are the main cybersecurity challenges for manufacturers in Europe? 

• Latest trends in cloud migration for enterprise IT teams 

• What are the hot topics in supply chain technology in the US? 

• Explain zero trust security for IT managers in logistics 

People who know they have an issue but aren’t sure what the solution is.

Templates: 

• “How do I reduce [problem]?” 

• “What’s the best way to [solve problem]?” 

• How are [industry] companies using [technology type] to improve [outcome] 

• “What common mistakes do [industry] companies make when they first roll out [solution or topic]?” 

Examples:

• How do I reduce phishing attacks on our company email? 

• What’s the best way to secure customer data in the cloud? 

• How are logistics companies using AI to improve delivery times? 

People actively weighing up different solutions or approaches. 

Template: 

• “Best tools for [task] in 2026” 

• “What’s driving growth in the [category] market?” 

• “Best alternatives to [product category]” 

• “Top-rated solutions for [problem]” 

• “[Solution type] vs [solution type] pros and cons” 

• “Give me real world examples of [topic] projects in [industry] and what went well or badly.” 

Examples: 

• Best affiliate marketing software in 2026 

• Best alternatives for large companies to traditional network security technology for protecting my data from attacks  

• Top rated services for monitoring multi cloud performance 

• SIEM vs XDR pros and cons for a small security team 

This is when people are choosing between you and your competitors, AI visibility shapes trust, perception and final decisions. These prompts are perfect for checking brand sentiment, differentiation and authority. These prompts should include your brand name.

Templates:

• “What are the pros and cons of [brand or product or service]?” 

• “Is [brand] a good choice for [use case]?” 

• “Who should use [brand]?” 

• “Who are the best competitors for [brand]?” 

• “[Brand] vs [competitor]” 

• “Is [brand] trusted by enterprise companies?”