Our clients

Nice words…

David Laughton, service improvement manager, Network
The Lorries started to work with the Network/LeasePlan brand to re-design our customer quotes with the aim of creating a new look and feel to grab the attention of the client and bring a whole fresh approach.

We are delighted with the end result and the feedback from our franchisee partners has been extremely positive. ”These are the best quotes within the automotive industry today.” “They really make it easier for our customers to understand.” Keeping it clear and simple was our goal and the Lorries have certainly shown their expertise in communications. We look forward to continuing to work together on future projects.

Philip Dickinson, pensions systems director, AON
The Lorries have been instrumental in helping us achieve our goal to distinguish ourselves in the pension industry through clear, reader-friendly communications. The guidelines, copywriting and training they’ve produced for us have been quality – and they’ve been brilliant to work with too.

Lucie Hyde, head of content, eBay Europe
The Lorries have been invaluable in our drive to improve and monitor the quality of our online content across Europe. From refining the eBay tone of voice, to producing copywriting guidelines and a robust quality assessment programme, they’ve provoked debate, added real value and, together, we’ve had a lot of fun.

Stuart Hodge, network director, Citroën UK
Citroën UK has been working with Red Lorry Yellow Lorry on its tone of voice to create a better way of communicating with our dealer network and customers. Our current range of cars is almost unrecognisable to the ones we produced in the past. Now we need to bring the quality of our communications in line with the quality of our vehicles.

Using the Lorries as experts has allowed us to really shift our written and verbal communications with customers and dealerships. We’ve captured our new approach in a toolkit to help both new and existing staff understand our new standards and keep quality high. The results have been nothing short of brilliant and our customers have responded well to our change in approach. This is a massive step in the right direction to improve our overall approach to Citroën UK communications.

David Radford, group marketing director, LV=
Far too many brands in financial services ignore the importance of tone of voice in the customer communications. At LV= we’re trying to ensure our people and our material adopt a tone based upon a ‘conversation between equals’, not the usual condescending mumbo jumbo, or patronising insincerity some churn out. The Lorries have helped us enormously along this journey.

Gary Marshall, operations director, Lakeland
For four years now, the Lorries have helped us make sure the quality and tone of our company writing is Lakeland through and through. Their work with our key communications teams has helped us deliver the ‘Lakeland experience’ whenever we communicate. Thanks guys!